Adult Business & Legal Week In Review
SPECIAL REMINDER - Before we get started on the week in review - Have you registered for next week’s premium Webinar? I will have technology experts demonstrate how the “I phone,” and other “smart phones” are revolutionizing the adult marketplace. There will be BILLIONS of smart phones in the world within the next 24 months.
This is a must see seminar for anyone serious about participating in the future adult business. Simply Register by calling 1-888-413-3858
Adult Business Week In Review
Strategy meeting with a client and an International Billing Expert: (Be careful, there are likely radical changes awaiting everybody in the very near future) Recently I had a strategy meeting with an International Billing Expert. One of my clients wants to attack the worldwide Internet market and so should you nearly 1/3 of the world will be online by the end of 2010.
( ASK YOURSELF! How Can You Take Advantage Of The International Market For Adult Content?)
Special Notes for all Active Members and Clients: The real money is in the ONLINE side of the industry … that is where large scalable opportunities are. Balance creative production and niche development with creative marketing and niche promotions – that is KEY. DVDs and other traditional, old fashion business segments are viable, but are not as attractive as the new frontier of technology driven content. Clients need to be a part of this in order to be successful in the future – and the future is right around the corner.
WEDNESDAY: Had lunch with Tony Batman who runs A- Entertainment News (Think of the E- Entertainment T.V. show just with adult celebrities). Closed a nationwide promotional that takes advantage of Tony and the Adult Industry’s special events and Club visits. This guy touches thousands of loyal adult consumers every week. (How many of you could take advantage of this?).
Special Notes for all Active Members and Clients: Promotion and Marketing is the most overlooked aspect of most people’s adult business plan. The good news is that it is easy to leverage our relationships in the industry. I have to remind my clients not to be lazy with marketing and promotions.
THURSDAY: Private Business Development Meeting with one of the earliest and most successful online adult businessman.
If you remember the Paris Hilton’s Sex Tapes? … this is the guy who did that deal. He had the experience and great vision to obtain that tape before Paris Hilton was famous. He had information on some very interesting MACRO-TRENDS are happening in the online adult marketplace … things that will re-set the entire traffic / revenue equation. This particular guy is excited about a new “Final Hoorah” Business venture.
Special Notes for all Active Members and Clients: Often times people ask me with a lowered voice – as if there is a secret to be shared – “AJ is there REALLY good opportunities in the adult industry today? Well, here is a guy that has made millions over and over and over again … and he is more excited about his current project than anything else he has done before. Also, look how the celebrity sex tape gimmick made millions – but be careful about the legal issues before you do anything let’s talk privately.
FRIDAY: Conference with the owner of an Adult Network Marketing Company
(think Amway ® but for adult). Cut deal for a “traffic trade” between our high traffic web sites. It is a classic Win / Win. This will grow both of our business immediately.
Special Notes for all Active Members and Clients: He also gave me a very interesting statistic – the majority of the people signing up for the network marketing program are WOMEN– I recommend to all my clients to always be aware of the trends and numbers —they are your money source. Women and couples are increasingly becoming a big part of the adult consumer.
Legal Issues Of The Week
First Big Legal Issue - Pornotopia once again battles the city of Albuquerque, New Mexico for a venue in which to hold its annual erotic film festival. Pornotopia, which is scheduled for Nov. 5-7, is no longer welcome at its previous home, the Guild Theater in Nob Hill. The city has stated that the site is not zoned for adult entertainment, the organizers have been told. Similar zoning issues threatened the festival during its inaugural year in 2007, until lawyers for the ACLU intervened
How does this affect you? If you are running a web cam studio, production studio or other similar adult business you are subject to the zoning laws of your area. I have had law enforcement enter my adult clients businesses to check for zoning compliance. Obviously they were also on fishing expedition. Over the years I have developed legal strategies to comply with these zoning issues and if you have any questions or concerns on the legal status of your adult business you should make contact with my office.
Second Legal Concept Of The Week – In the past few weeks I have had clients ask me the following questions:
Legal Question: – If I hire a web designer or consultant can this person steal my idea, concept or sell my videos or pictures.
Answer: Proper use of contracts between you and your vendors, consultants, video people and web designers is of extreme importance. Protect your ideas like you would protect the money in your bank account or cash in your wallet.
LOCK UP YOUR IDEAS! - DO NOT DISCLOSE YOUR IDEA OR CONCEPT to anyone until you have the proper legal contracts signed. Also, I have seen so called – Adult Business Consultants sign non-disclosures and non-competes and then go ahead and steal or use the idea to compete. Suing someone is expensive it is better to use preventative law. We have developed a legal strategy to protect your ideas – ask us. This deserves repeating! You must know who you are doing business with this is your first line of defense –
Doing business with the wrong person in this industry can ruin your business, your reputation and your chance of ever making it in the industry – Don’t make this mistake
Featured Success Story Of The Week:
Check out this new site just now coming on market … it is a slightly naughty version of “Hallmark greeting cards meets The Office.” “ejokesforguys.com“ This is the kind of web site that could “go organic” and grow exponentially in a very short time … I love the innovation.
I am also very proud that this business was born at our Punta Cana seminar last year. It took great care and attention to finally come to life but again, this business has all the telltale signs of a big success. Look for yourself and see what you can take and use in your own business plan.
NEXT WEEK’S IMPORTANT EVENTS AND DATES:
IMPORTANT - don’t forget to register for our upcoming Premium Client Webinar (only those that register will be sent a complimentary recorded version). Click this link to register now –
NEXT WEEK – having my monthly meeting with the owner of Clips4Sale (I call him the 100 Million Dollar Man, because of his company’s success) He always gives me some up-to-date and pertinent information on what is selling and what is not – Stay Tuned.
BIG ANNOUNCEMENT – Next week we will be making a huge announcement for our members and the ones who pay close attention will be able to take advantage of a special networking, marketing and publicity opportunity – So watch your emails.
HOW CAN WE HELP YOU? If you have any questions, just reply to this email … I try to answer all serious replies personally. Have a great weekend!
Dedicated to your success,
AJ Comparetto, Esq